Introduction

These Terms and Conditions explain the rules for using the website and services offered by Advanced Analytics AI Agency (also “Advanlytics,” “we,” “us,” or “our”). By accessing our website or engaging our services, the user or client (“Client,” “you,” “your”) agrees to these Terms.

Who we are

• Legal/Trade Name: Advanced Analytics AI Agency (Advanlytics)
• Website: https://advanlytics.com
• Email: hello @ advanlytics.com
• Address: Royapettah High Road, Mylapore, Chennai, Tamil Nadu, India

Scope of these terms

These Terms govern your use of our website and all services, including: WordPress Development, SEO Implementation, Blog/Content Writing, Ads Management, Email Marketing, Social Media Marketing, Project Management, Windows OS Services, Design Services, Hardware Support, Hosting Solutions, and our Expert Network.

Acceptance of terms

By visiting our website, requesting a proposal, or purchasing services, you accept these Terms. If you do not agree, do not use our website or services.

Roles and relationship

• Independent contractor: We provide services as an independent contractor, not as your employee, partner, or agent.
• Client responsibilities: You remain responsible for your internal decisions, compliance, and third‑party contracts.

How services are defined

• Statement of Work (SOW): Specific services, timelines, deliverables, and fees are defined in an executed SOW, proposal, or order.
• Precedence: If there is a conflict, the most recent SOW controls, followed by these Terms, then referenced policies.
• Changes: Scope or timeline changes require mutual written confirmation (email is sufficient unless otherwise stated).

Client responsibilities

• Provide accurate information, timely feedback, and necessary access (platforms, data, approvals).
• Obtain all consents and permissions for marketing, email lists, and audience targeting.
• Maintain licenses for third‑party assets unless the SOW states otherwise.
• Keep independent backups for critical assets unless a backup service is included.

Third‑party platforms and costs

• Many services rely on third‑party platforms (hosting, analytics, ad networks, social media, email tools, plugins, themes, fonts, stock media).
• You are responsible for platform fees and media spend unless explicitly included in the SOW.
• We are not liable for third‑party outages, approvals, policy changes, or feature removals.

Fees, invoicing, and payments

• Fees: As specified in the SOW (retainer, milestone, hourly, or fixed).
• Deposits: Typically required and non‑refundable unless specified otherwise.
• Payment terms: Invoices are due within the period stated in the SOW (e.g., 7/15/30 days). Late balances may incur interest and collection costs.
• Taxes: Fees are exclusive of taxes; you are responsible for applicable taxes.
• Refunds: Only as expressly stated in the SOW or required by law.

Changes, delays, and scope

• Out‑of‑scope work requires a change order with revised fees and timelines.
• Client‑caused delays may shift deadlines and increase costs; we will notify you promptly.

Access, security, and backups

• Access: You grant least‑privilege access needed to deliver services and revoke access at project end.
• Security: We implement reasonable safeguards but cannot guarantee absolute security.
• Backups: Unless included in the SOW, you are responsible for backups and recovery plans.

Delivery, acceptance, and handover

• Acceptance: Deliverables are deemed accepted upon written approval or after a stated review period (e.g., 7–10 days) without reported material issues.
• Handover: After acceptance and final payment, we provide deliverables per the SOW.

Intellectual property

• Background IP: Each party retains ownership of pre‑existing tools, code, templates, and methods.
• Deliverable IP: Upon full payment, you own the final deliverables specified in the SOW, excluding third‑party assets and our Background IP.
• Embedded tools: Where our Background IP is embedded, you receive a non‑exclusive, perpetual license to use it solely with the deliverables.
• Source files: Transfer of native/editable files is included only if stated in the SOW.

Portfolio and case studies

We may showcase non‑confidential outcomes (e.g., screenshots, logos, performance summaries) in our portfolio and presentations unless you object in writing. Sensitive details will be redacted.

Confidentiality

Each party must safeguard the other’s Confidential Information, use it only to perform obligations, and return or destroy it upon request where feasible. Exceptions apply for public, independently developed, or lawfully obtained information.

Data protection and privacy

• Our data practices are described in our Privacy Policy.
• When processing your data on your behalf (e.g., ad audiences, email lists), we act as a processor under your lawful instructions.
• You are responsible for obtaining and documenting required consents.

Acceptable use

You will not use our services or deliverables to:

• Violate laws or platform policies, infringe IP, or invade privacy.
• Send unsolicited communications without consent.
• Distribute malware, attempt unauthorized access, or disrupt services.
• Publish illegal, hateful, or harmful content.
  We may suspend or terminate for violations, with notice where feasible.

Service‑specific terms

WordPress Development

• Compatibility and future updates are not guaranteed unless maintenance is included.
• Updates post‑handover are your responsibility unless covered by an SOW.
• Use staging and backups before changes.

SEO Implementation

• No guarantees of rankings or traffic; algorithms and competition vary.
• We follow ethical, guideline‑compliant SEO practices.

Blog/Content Writing

• Original content to the best of our knowledge; you are responsible for legal/regulatory review.
• Client approvals are required before publication.

Ads Management (Google, Meta, LinkedIn, etc.)

• Ad approvals depend on platform policies; policies may change.
• Conversions and ROAS vary by market conditions and budget; no guaranteed results.
• You remain responsible for media spend unless stated otherwise.

Email Marketing

• You must have valid consent and list hygiene; we do not use purchased/scraped lists.
• Inbox placement is not guaranteed; we follow best practices to improve deliverability.

Social Media Marketing

• Compliance with platform policies is required.
• Follower growth and engagement vary; no guaranteed metrics.

Project Management

• We may use third‑party tools; availability and features may change.
• We provide reasonable visibility and reporting per the SOW.

Windows OS Services

• Back up data before remediation or upgrades.
• You must hold valid software licenses.
• We are not responsible for pre‑existing issues or data loss not caused by our negligence.

Design Services

• Rights to fonts/stock/media follow their license terms; separate licenses may be required.
• Included revision rounds are specified in the SOW.

Hardware Support

• Repairs/upgrades carry inherent risks; we exercise reasonable care but do not warrant third‑party hardware.
• Manufacturer warranties apply where relevant.

Hosting Solutions

• Unless an SLA is stated, uninterrupted uptime is not guaranteed.
• We implement reasonable security controls but cannot guarantee absolute security.
• Backup frequency/retention only as specified in the SOW.

Expert Network

• Referred partners are independent; we are not responsible for their pricing, performance, or outcomes.
• We share only the minimum information needed for introductions.

Warranties and disclaimers

• Each party warrants it has the right to enter into the SOW and will comply with applicable laws.
• Except as expressly stated in an SOW, services and deliverables are provided “as is” and “as available,” without implied warranties of merchantability, fitness for a particular purpose, or non‑infringement.
• Our materials are not legal, financial, or tax advice.

Limitation of liability

To the maximum extent permitted by law:

• Neither party is liable for indirect, incidental, special, consequential, or punitive damages, including lost profits or business interruption.
• Our total aggregate liability for all claims is capped at the fees you actually paid under the applicable SOW during the twelve (12) months preceding the event.
• This does not limit liability for willful misconduct, gross negligence, or liabilities that cannot be limited by law.

Indemnification

• By Client: You will indemnify and defend us against claims arising from your content, data, unlawful conduct, or breach of these Terms or platform policies.
• By Advanlytics: We will indemnify and defend you against claims that our deliverables (excluding your materials and third‑party assets) infringe third‑party IP, provided you promptly notify us and allow us to control the defense. Remedies may include modification, replacement, or refund of the infringing portion.

Force majeure

Neither party is liable for delays or failures caused by events beyond reasonable control (e.g., natural disasters, war, strikes, government actions, major platform outages). Obligations resume when the event ends.

Term, suspension, and termination

• Term: Begins when you accept an SOW or use services and continues per the SOW.
• Suspension: We may suspend for non‑payment, legal violations, or security risks, with notice where feasible.
• Termination: Either party may terminate for material breach not cured within a stated period (e.g., 10–15 days).
• Effect: Unpaid fees become due; licenses for fully paid deliverables survive; access is revoked; each party returns/destroys Confidential Information where feasible.

Compliance and marketing laws

You are responsible for complying with applicable advertising, consumer, privacy, data protection, email marketing, and anti‑spam laws (including consent and opt‑out rules). We provide guidance, but you retain ultimate responsibility for lawful use of customer data and channels.

International use and export

You will comply with applicable export controls and sanctions and not use deliverables in prohibited jurisdictions or for prohibited purposes.

Dispute resolution, governing law, and venue

• Good‑faith discussion: Parties will first attempt to resolve disputes in good faith within 15 days of written notice.
• Governing law: Laws of India.
• Venue: Courts in Chennai, Tamil Nadu, India, unless otherwise required by law or agreed in writing. If arbitration is preferred, the SOW may specify an arbitration clause.

Notices

• Advanlytics: hello @ advanlytics.com; Royapettah High Road, Mylapore, Chennai, Tamil Nadu, India.
• Client: Notices sent to the contact listed in the applicable SOW.

Assignment

Neither party may assign without the other’s written consent, except to a successor in a merger, acquisition, or sale of substantially all assets with notice.

Entire agreement; severability; waiver; survival

• Entire agreement: These Terms plus the SOW constitute the entire agreement and supersede prior discussions.
• Severability: If any provision is unenforceable, the remainder remains in effect.
• Waiver: Failure to enforce a provision is not a waiver of future enforcement.
• Survival: Payment, IP, confidentiality, data protection, acceptable use, limits of liability, indemnities, and dispute resolution survive termination.

Changes to these terms

We may update these Terms periodically. Updates are effective when posted with a revised “Last updated” date. Material changes may be notified by email or site notice. Continued use after changes constitutes acceptance.

Support hours and response targets

Unless the SOW states otherwise:

• Standard hours: Monday–Friday, 10:00–17:00 IST (excluding public holidays).
• Response target: Within one business day for standard tickets; urgent incidents prioritized as feasible.

Contact and grievances

• Email: hello @ advanlytics.com
• Address: Royapettah High Road, Mylapore, Chennai, Tamil Nadu, India
  When contacting us, include the nature of your request (e.g., “Contract Question,” “Billing Inquiry,” “Service Issue”) and relevant details.

Effective date

Last updated: September 08, 2025.